From research to production, I design and build products that actually get used.
Available for work
From research to production, I led the design of Zero Bank as the first product designer creating a brand-new design system, mapping end-to-end user journeys, and building the company website. I ensured every touchpoint was coherent, usable, and aligned with the brand.
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I redesigned old complex legacy system solving intricate journey problems while expanding the design system. I partnered with stakeholders to modernize workflows and streamline usability, delivering practical, high-impact solutions.
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I helped launch the Kinto product to market by designing components, flows, and user journeys that met both business and user needs. I collaborated closely with stakeholders to translate complex product requirements into intuitive experiences.
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I built Shopify components, optimized user journeys and led website facelifts for brands like Trapstar, Sii Bello, and Embi Studios. I ensured designs were visually striking, unctional, and production-ready, bridging brand identity and user experience.
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I contributed to the rebrand and product launch refining component design and mapping key user journeys. My work ensured the updated brand experience felt cohesive, modern, and frictionless for users.
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Iām a product driven designer with a strong front-end background, working across branding, product design, and engineering. With 11 Years experience across startups and established brands, I take ideas from concept through to real, shipped products, focusing on how they look, work, and perform.
My strength is in combining design thinking with hands-on development background, allowing me to build and refine ideas while staying within real constraints. This helps me create work that is usable, scalable, and grounded in reality.
I focus on direction over trends. With the pace of new tools and AI, I use it as a co-pilot to move faster while staying in control of the outcome.